In 2006, I founded ZapBoom Consulting, which specializes in the analysis of how digital
tools like cell phones and the Internet can be used in social change campaigns in developing countries. I have
researched and written reports on topics ranging from online
citizen journalism to blog advocacy and internet censorship. I have
also performed in-country Internet monitoring and international
conference organizing.
You can contact me at MaryCJoyce AT gmail DOT com.
"Mary's passion and energy for digital activism is obvious in every action and initiative she makes."...read more
"Right away she cut to the core of our needs."...read more
"She deserves much of the credit for organizing a tremendously successful event."...read more
"She was able to turn a potentially complex technical task into
something that brought all the different viewpoints together
and channelled everyone's energy in a collaborative manner."...read more
One of the reasons I am so excited about digital activism is that it gives a very public voice to people with few financial resources (start a free blog and you instantly have a potential audience of millions). In short, digital activism empowers ordinary citizens to have a significant impact on world affairs
But with this privilege comes responsibility. If the Internet allows ordinary citizens to influence world affairs we have to think very carefully about how we use that influence. Case in point: MoveOn's campaign to get American troops out of Iraq. Above is a video they recently posted in order to recruit members to join that effort.
I thought the video was well-done, but I wanted to have an expert opinion, so I asked my classmate Kent Park, a West Point grad and Captain in the US Army who served as Company Commander of a Stryker Company deployed to Mosul and Baghdad. His response to the video is very insightful and I thought I'd share it here. He is responding to the prompt, "what do you think of the video?":
Is it true, yes.
Is it fair, no.
Is it effective, probably.
The substance is very shallow...it's aimed at inciting emotion rather than reason.
Rushing into this war got us into this mess. Rushing out isn't going to fix it. Political leaders didn't listen to military advise going in. Perhaps they should listen to them coming out. I just don't think people realize what is going to happen if we pull out too early. Going into this war, our political leaders (Republicans) made all sorts of crazy predictions of how well this was going to work. Political leaders (Democrats) are now making all sorts of crazy predictions about how well the withdraw will work. When will they learn?
MoveOn has great power to influence American politics. Much of their power comes from their ability to use the Internet to spread their message, recruit new members, and mobilize resources.
But are they being responsible with that power? Are they using the power of the Internet to bring the voice of the people into the political process in a legitimate way, or are they using their power to obfusctate and misrepresent a complicated policy issue?
Digital activism means grassroots activists using digital technologies like cell phones and the internet to increase their impact, thus subverting traditional power hierarchies and changing the world.
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